Using the Recursive Labs Visual Engagement Platform, a major health insurance provider reversed national trends and increased online public health exchange enrollment by re-humanizing their member experience.
The objective was to:
- Improve public exchange enrollment via a customer-first concierge team,
- Reduce consumer confusion and improve the overall public healthcare exchange experience, and
- Increase 2016 effective enrollment numbers on the public health exchange.
The results were a nearly 300% year over year increase in public healthcare exchange enrollment at a time when peer plans were experiencing unprecedented losses.
Find out how they did it! Download the case study today.